Become Popular! Get Internet Friends / Subscribers / Fans / Contacts
Become Popular!
Get Internet Friends / Subscribers / Fans / Contacts
Social media is a mysterious, multifaceted monster. Very similar to the Internet, the social media scene is developing at an amazing pace, making it very difficult to keep up with the many changes and new platforms emerging from left, right and center. Especially if you are not a social media strategist by commerce, and you are simply trying to navigate the misty waters of digital marketing, for example, to promote your personal blog posts or make sure to see your Facebook status by as many eyeballs as possible.
This is not easy, of course. By nature, social media is ruled by the people who consume it. In fact, you can spend hours finishing crafting the perfect tweets, but if you launch them into the world at the wrong time and nobody has seen or shared them, you will make all this effort for nothing. Your success in the social media world, then, is directly related to your exposure of the right people, in the right format, at the right time.
Be Interesting
It sounds pretty straightforward, but look back on the last 10 posts on Twitter, Instagram, or Facebook updates ... right? Are you going to follow someone to post these things? If not, then why not?
Share funny, cute, happy, sad, inspired, strange, colorful, useful, entertaining things. Be whimsical but consider, be funny but not sarcastic, share personal stories but not be boring. Don't just tweet if it rains or post another photo of your lunch. Come on now, who wants to follow that?
Social media platforms are all completely different monsters, so don't treat them the same way. If you post the same things everywhere, it will be repetitive and boring for anyone who follows you in more than one place, and you will also not get the best results from every platform.
Likewise, the types of people following you will vary everywhere. I would like to say that the majority of my Twitter followers (or at least those who work with me) are people in the wedding industry, while my Facebook is full of brides. Why can I post wedding industry updates to Facebook? It wouldn't make any sense!
Things that work well on Facebook will die on Twitter because people use them in very different ways. Twitter is constantly the same as a constant news source for information - often people keep it open all day and check in but don't necessarily comment on what they see or click on posted links. On the other hand, people go to Facebook specifically either to communicate with their friends or to stall - so give them something that gets distracted!
In addition to the unique focus and entertaining personality, the third major ingredient is being really good at what you do. If you're going to broadcast on YouTube or Twitch, invest in good audio and video equipment, learn how to edit videos and ensure proper lighting. If Instagram is your goal, beautiful professional photography is a must. If your presentations don't give you anything, people are less likely to share your channel or page and, more importantly, share it with others.
Focus On Your Followers
Once you get your channel or page, focus on getting as many followers as possible. Contact everyone you know and ask them to follow you and share your information with others. Then, follow others, often, as soon as they follow them, they will follow you again, and their followers will see the notifications that you have been followed and may follow them. Look at the large social media accounts located in similar regions because you are more likely to be interested in what you say.
Another similarity among social media celebrities is their active interaction with their audience. If you want to become famous, responding to comments and creating videos or photo sessions based on audience requests helps you appear acceptable. This is a huge difference you will see with internet celebs unlike Hollywood, music and fashion celebrities. Social media stars are known for their willingness to engage their audiences rather than appearing isolated and above being social and responsive.
Embrace The Hashtags
The hashtags do more than add ironic underlines to your tweets or Instagram posts. They can also connect you to a wider audience, including customers and contacts in your chosen market. Even if people don't follow you, they're looking for related hashtags (something Instagram just added), which means they'll see what you post when you include keywords.
Instagram and Twitter make it easy to search across hashtags. On their websites, you can find search boxes at the top of the screen, and in mobile apps, you can search by going to the separate tab.
There are no hard and fast rules on how to use hashtags - it really depends on what you sell and what your business is. However, you can catch some ideas by looking at other accounts in your field and seeing the words they choose. One of the rules you must follow is to avoid overloading the hashtag. The post fully populated with hashtags appears spam, and users will not click on it.
While deciding which signs to include, remember that you need to strike a balance: Use very popular hashtags, and your posts will be lost in the flood. Use very obscure hashtags, and nobody will think of looking for them. You may need a little trial and error to know what works and what doesn't.
Micro Interaction
It is the era of partial interaction. People have more work and less time for long posts on social media. Cut the text. Be more attractive. Speak more with less or just pictures. People love pictures or even videos, as it takes less time.
They may have a meeting with your post for just two seconds (or it might be less). Post something that will attract them at that time. Go to the market on your own. Trend
Update on trends. Nobody is interested in the old trend. Find out what's most popular and get the first mover advantage in your posts. Watch your eyes on Facebook and Twitter what are the common sidebar and subscribe to Google Alerts to be updated.
Quality Supported By Quantity
Quality posts are a must. Don't just fool. But his support is in quantity. Post regularly to be in their feed. Find the best time to post on different social media platforms and do the best you can.
Be A Human
One of the worst mistakes made on social media is to emerge as a company without a character without a face. In the modern era of transparency, people want to get to know your company on a more personal level.
Many brands today make jokes and are not afraid to speak to their followers as they do with their friends. While brands were once criticized for coming in like robots, the presence of human social media has become something expected among many followers.
Likewise, showing the human side of your brand means showing faces behind your social feeds. Whether it is desk pictures or snapshots of your team "in the wild", having a character with your followers can help you forge a much needed connection.
Look For Relationships, Not Just Followers
Having 100 followers who interact with you and your content regularly is more valuable than 10,000 ignored. It may be cliche to say, but don't leave "social media" outside of your presence on social media. The social beauty is that you can build relationships in an instant with followers from almost anywhere.
If you're not quite sure where to start when it comes to building relationships, here are some quick ideas:
Always @mention people you reference in your social media posts
Answer questions people ask
Reply when people @mention you or share your content
Don’t just Retweet and Like other people’s content; reply with a comment to start a conversation
Give And Take
Want to increase the number of people interacting with your private posts? First, you will have to deal with others. This means that you cannot just promote your own things relentlessly - you must post posts that have been uploaded by other people, along with your own responses and comments.
This advice applies to any social media platform. Other users, both potential customers and competitors, will likely notice you if they contribute something to the network other than paying for your goods and services. Consider congratulating a young co-worker on a good job or promoting a charitable campaign launched by another person in your field.
More specifically, on Twitter, many people post requests for help. You can answer these questions directly, as long as you don't find yourself too stressed. For example, if you have fixed your laptop screens, search for people in your area who are looking for a laptop screen repair. Then offer your help with a public Tweet.
To do this type of search, visit Twitter and type your search terms in the box on the top right of the screen. Next, find the sidebar for Search Filters and click the Show link you see next to it. A drop-down menu will appear with the option to locate. Then select near you to filter for those who live in your area.
Buffer Your Posts
It offers many applications to improve your presence on social media so you can better promote yourself. One of our favorites is the FREE Buffer service. Simply, it stores posts on Facebook and Twitter, allowing you to arrange multiple posts at once and then work on non-social obligations without worrying about posting all day. The program can post your posts gradually throughout the day, or schedule to post them on air at specified times.
Buffer basically saves you from sitting at the computer or phone around the clock. It also helps target customers who do not live in the same time zone as you. Moreover, it includes tools to analyze how well your posts perform and share the same message on multiple social media accounts simultaneously.